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Small-scale, locally owned businesses create communities that are more 

prosperous, connected, and generally better-off across a wide range of metrics. 

When we buy from independent, locally owned businesses, rather than national 

chains, a significantly greater portion of our money is then cycled back through our 

local economy — to make purchases from our friends’ businesses, to aid our 

neighbors in need, and to support our local economy — ultimately strengthening 

the base of our whole community.